ADATA announced on Monday (11) that its forecast for investment in Research, Development, and Innovation (R&D&I) is set to reach R$ 400 million in Brazil over the next 5 years. This represents a 220% increase compared to what the company has already invested in the market in recent years.
According to the company, this target will be achieved thanks to updates to the rules of the Program for Supporting Technological Development in the Semiconductor and Display Industry (PADIS) by the Federal Government, which are expected to occur in 2025.
In recent years, ADATA had invested over R$ 125 million in the R&D&I area. With the increase, the company’s expectation is to continue strengthening its focus on local innovation, as well as expanding the development of new technologies.
According to the company, in Brazil, the concentration of investments is seen in process improvements oriented by “industry 4.0” — which involves projects in automation, computer vision, and artificial intelligence. The goal is also to add cutting-edge technologies to the semiconductor factory, raising its standard to the level seen globally.
Investment by ADATA in R&D in Brazil
ADATA has been one of the main companies responsible for the introduction of DDR5 memory integrated circuits (which cater to applications in content creation, gaming, and heavy workloads), flash memory, and products that work with the LPDDRx format.
Paulo Junior, President of ADATA Brazil, states that this reflects the company’s priorities and the major proposal under which they work in the country and around the world:
“At ADATA, we understand that true innovation happens when we manage to combine cutting-edge technology, functional aesthetics, and high performance. That’s why our investments in research and development follow a clear objective: to create solutions that not only keep up with market trends but also anticipate user needs.”
Within the national territory, the company has R&D&I laboratories in two locations: Santo Antônio de Posse, São Paulo, and Manaus, Amazonas. Additionally, they have partnerships with various research centers spread across these two states. The executive comments on their commitment to innovation.
“The unit in Brazil is the only one in ADATA’s global network responsible for the encapsulation of memory integrated circuits imported as silicon ‘wafers,’ serving all manufacturers of computers, Smart TVs, commercial automation equipment, and other devices. This unique position underscores our commitment to excellence and national technological development,”
– reinforces the President.
Source: Canal Tech




